Entrepreneur | Marketing Tech Expert | Creative Director |

Manuel
Moureh

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Marketing maestro specialized in crafting & implementing strategies & integrating AI across the marketing spectrum

Strategic Marketing & Communication:

Mapping your brand's journey to the spotlight, blending strategic insight with powerful communication that speaks directly and effectively to your target audience.

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Digital Innovation & AI Integration:

Leveraging cutting-edge digital and AI technology to propel your marketing forward. Expect smart, tailored solutions that set you apart in the digital landscape.

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Content Creation & Storytelling:

Elevating your message through compelling content and storytelling that engages and inspires. Each creation is crafted to be not just seen but remembered.

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Execution & Analytics:

From concept to impact, meticulously executing and measuring your campaign for maximum efficiency and effectiveness. The focus is on delivering results that speak volumes.

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Experience

2018 - Current

Founder & CEO,
Trance Studios - MarTech Agency

Innovated MarTech solutions industry-wide.
Crafted 5,000+ stories, reaching 5 billion.
Led team in digital marketing breakthroughs.
Amplified brands, attaining exceptional ROI.

2018 - 2024

Content Strategist,
Jumia Group - Ecommerce

Developed high-impact campaign content.
Led campaigns content strategy: Black Friday
Achieved 10M+ views, 50M+ reach.
Enhanced trust with real shopper stories.

2022 - 2024

Content Team Lead,
Radisson Blu Upperhill - Luxury Hotel

Directed multi-platform content creation.
Guided cross-functional teams.
Researched and devised effective strategies.
Enhanced engagement, maximized ROI.

2022 - 2023

Head of Communications,
European Centre for Electoral Support - EU (NGO)

Directed peace campaign with 5M+ reach.
Crafted impactful social media strategies.
Led video content initiatives with high impact.
Produced viral peace song, 1M+ impressions.

2021 - 2022

Marketing Lead,
Kenya South Africa Chamber of Business - Expo Event

Directed marketing & got full attendance.
Tailored strategies for SMEs, Multinationals.
Exceeded membership targets.
Implemented precise event marketing plans.

2020 - 2021

Digital Marketing Lead,
Burger King - Fast Food Chain

Developed local-focused brand persona.
Created user-centric content.
Utilized machine learning, targeted ads.
Increased audiences, orders & foot traffic.

2020 - 2021

Creative Director,
Toyota (now CFAO Ltd) - Automobile Manufacturer

Designed virtual car tour concept.
Executed interactive car features showcase.
Created bespoke Car commercials.
Captured outstanding automotive photos.

2018 - 2020

Growth Strategist,
Bigfoot Adventures Ltd - Tours & Travel Company

Promoted lesser-known destinations.
Utilized Facebook and Google Ads targeting.
Increase local international bookings.
Led the #HiddenGemsOfKenycampaign.

2018 - 2020

Content Team Director,
Villa Rosa Kempinski - Luxury Hotel

Led multi-platform content creation efforts.
Coordinated cross-functional teams.
Researched & formulated effective strategies.
Amplified engagement, optimized ROI.

2017 - 2018

Journalist & Creative Director
Ringier - Online Media House

- Crafted engaging content, strategic editorials.
- Pioneered multimedia website integration.
- Innovated shows and content concepts.
- Led projects from conception to launch.

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